SToK Coffee
SToK Coffee began as a smaller brand at WhiteWave (Danone) and had a strong sense of “blue-collar cool” that guided design.
I was able to work on many line extension packaging designs, including those for a Tea product, for Protein coffee, and many other innovation products.
The SToK brand world also relied heavily on bold colors and iconography and I was tasked with expanding this library for various events, adding icons that were specific to the city of Denver, New York City, sustainability, and more.
LiNE EXTENSION
PACKAGING CONCEPTS
ICON DESIGN
ANIMATED GIFS
Designer: Christina Berry
Brand Design Manager: Shanna Polesovsky & Eric Winslow
Copywriter: Patrick Boyle
Production: Christina Johnson, Erin Horvath, Josh DeWitt, Rusty Kitlitz
Photography: Jake Cox
STOK CREAMER
Concepts
Final Artwork